Thursday, January 22, 2015

#creatingchallenge day 22 / opening story

Robert McKee, a renown script writer and story expert, knows how to use stories to create impact with an audience. He was interviewed by the National Speaker Association's Speaker Magazine in the July/August 2013 issue and one of the topics was on using signature stories. McKee recommended not defaulting to the same signature story every time you speak, but to have multiple stories that can be tailored to each audience. And even better...begin each speaking engagement with a story that you made up that morning using current events that effect the lives in the audience. How's that for keeping us on our toes?

I'm going to use the current event approach when I teach my next class at Concordia University in February. The Organizational Communication course covers seven major types of communication in organizational settings. I'd say there is a lot in the news that could provide fodder for an opening story each class.

How might you use current events to spice up your presentations or other speaking engagements?


No comments:

Post a Comment